123 Internet's AI & Digital Marketing PodCast
In these business focused podcasts hosted by Scott Jones, CEO of 123 Internet we share industry insights and advice in bitesize 2 minute sessions. Latest News & Advice/Education Surrounding AI, Digital Marketing, Creative, Web, SEO, Social Media & Much More! 100K+
Episodes
75 episodes
How to Optimise for Featured Snippets and Voice Search
If you’re looking to position your #content above the competition and take advantage of these opportunities, understanding how to optimise for #featuredsnippets and #voicesearch is essential. These two areas are interconnected, as #voiceassista...
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1:55

How to Create Brand Narratives That Truly Resonate
A compelling #brand #narrative is no longer a luxury—it is a necessity. Brands that successfully craft and #communicate powerful stories foster #emotional #connections, build long-term #loyalty, and ultimately drive #growth. But creating a #bra...
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1:47

How to Craft a Homepage That Instantly Engages Visitors
Your #website’s #homepage is its front door — the digital handshake that introduces your brand, communicates your purpose, and guides visitors to take action. In today’s attention-starved world, you have mere seconds to capture a user’s interes...
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1:42

The Ethics of AI in Marketing: What Brands Must Consider
#Brands must now navigate a delicate balance between #innovation and #integrity. While #AI offers the promise of enhanced engagement and efficiency, its deployment can also risk consumer #trust, compromise #privacy, reinforce #bias, and even cr...
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1:52

Essential Metrics Every Digital Marketer Should Track
Whether you're launching a #paid #advertising #campaign, building #brandawareness through content, or engaging your audience on #socialmedia, #metrics are the lifeblood of effective #strategy. They not only reveal what’s working but also pinpoi...
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1:26

The 10 Most Overlooked SEO Mistakes and How to Fix Them
While many businesses invest heavily in #SEO, a surprising number of #websites still suffer from fundamental errors—some technical, others strategic—that silently sabotage their #rankings and traffic. These issues often go unnoticed because the...
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1:50

The Psychology Behind Viral Social Media Content
Whether it’s a catchy #meme, a tear-jerking #video, or a clever tweet, #viralcontent captures attention, sparks conversations, and spreads across platforms at lightning speed.But what exactly makes #content go #viral? Is it pure luck, o...
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1:37

Building an SEO Content Strategy That Dominates SERPs
Businesses can no longer afford to treat #searchengineoptimisation (#SEO) as an afterthought. Ranking at the top of #searchengine results pages (#SERPs) isn’t just about prestige—it’s about #visibility, #traffic, #trust, and ultimately, #conver...
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1:43

The Future of Search: How SEO is Evolving with AI
#SearchEngineOptimisation (#SEO) has always been a constantly shifting landscape. From the early days of #keyword stuffing and #backlink farming to the more sophisticated #contentmarketing and #technicalSEO of the 2010s, strategies have evolved...
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1:28

How Generative AI is Reshaping Content Creation and Marketing
Few innovations have stirred as much excitement and debate as #GenerativeAI. Once confined to speculative fiction and experimental labs, #artificialintelligence has now become a practical tool with the potential to #transform how #content is id...
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1:38

Unlocking the Secrets of High-Engagement Social Media Posts
#SocialMedia is changing, #algorithms constantly shift and attention spans shrink by the second, crafting high-engagement #social #media posts has become both an art and a science. For #brands, #influencers, #marketers, and #businesses alike, m...
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1:43

Mastering On-Page SEO: Techniques That Actually Work
Mastering on-page #SEO remains a cornerstone of building a strong and visible #onlinepresence. While off-page strategies like link-building and #social signals certainly play a vital role in boosting #domainauthority, on-page SEO is the bedrock...
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1:45

How to Build a Winning Digital Marketing Strategy from Scratch
#DigitalMarketing is no longer a luxury; it is a necessity. Whether you are launching a start-up, refreshing an established #brand, or expanding into new markets, building a winning #digital #marketing #strategy from scratch can feel like a dau...
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1:38

How Agencies Can Help Power Your Digital Marketing, Social Media and SEO
It has never been more critical for #businesses to establish a strong #online presence. #DigitalMarketing, #socialmedia and #SEO (#searchengineoptimisation) are no longer optional extras; they are fundamental components of any successful busine...
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1:43

Digital Marketing – Web Design, SEO & Social Media in an AI Era
The #digitalmarketing landscape has always been shaped by #innovation, but the introduction of #artificialintelligence is redefining how businesses approach #webdesign, #searchengineoptimisation (#SEO), and #socialmedia #strategy.No lon...
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1:46

The Ultimate Guide to Effective Business Social Media Posts
#SocialMedia isn’t just an optional #marketing channel—it’s an essential component of a business’s #brand presence and customer #engagement #strategy.Whether you’re running a start-up or managing the #communications of a multinational co...
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1:37

From Outdated to Outstanding: Why a New Website Could Be the Key to Online Success
Your #website serves as the cornerstone of your #online presence. It is the first impression potential customers have of your #business, and as such, it needs to be attractive, functional, and aligned with your business goals. An outdated websi...
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1:35

Why Digital Marketing is Non-Negotiable for Today's Business Success
#DigitalMarketing has become an essential component of any #business #strategy. The shift from traditional #marketing methods to #digital platforms has been rapid and profound, driven by the increasing use of the #internet and mobile devices. T...
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1:43

Mastering Social Media Timing in the UK: When to Post for Maximum Engagement
In today’s fast-paced #digital landscape, #timing can be the difference between your #content going #viral or vanishing into obscurity. With social media playing a central role in brand #visibility, #leadgeneration, and #customerengagement, und...
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1:39

Master Social Media Content Strategies: Techniques Every Business Should Know
In the current #digital landscape, social media has become an indispensable tool for #businesses looking to expand their reach, engage with their #audience, and drive #growth. A well-structured #socialmedia #content #strategy is crucial for bus...
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1:38

From Algorithms to Audience: Navigating the AI and SEO Landscape
In the rapidly evolving #digital landscape, the integration of #artificialintelligence and #searchengineoptimisation has become indispensable for businesses seeking to establish a robust #onlinepresence. With the advent of #AItechnologies, #SEO...
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1:42

Boost Your Business with AI-Driven SEO Techniques: A Step-by-Step Guide
#Businesses must leverage cutting-edge technologies to stay ahead of the competition. One such innovation is #AI-driven #SEO, which combines #artificialintelligence with #searchengineoptimisation #strategies. At 123 Internet, we understand the ...
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1:43

AI in Action: Leveraging ChatGPT for Intelligent Digital Marketing Campaigns
#Businesses across the globe are increasingly adopting #AI technologies to enhance their #marketing #strategies, streamline processes, and improve customer engagement. Amongst these technologies, #OpenAI's #ChatGPT has emerged as a powerful too...
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1:55

The AI Advantage: Elevating Your Digital Marketing Game with ChatGPT
In an era where #digitalmarketing is integral to business success, leveraging #ArtificialIntelligence can offer a substantial advantage. #ChatGPT, a sophisticated AI model developed by #OpenAI, provides innovative solutions for businesses looki...
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1:50

ChatGPT in Business: Enhancing Customer Engagement and Driving Sales
#Businesses are constantly seeking innovative #solutions to enhance #customerengagement and drive #sales. One such solution that has emerged as a game-changer is #ChatGPT, a sophisticated #AI language model developed by #OpenAI. Leveraging the ...
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1:45
